Static Shock Records – July 14th
It’s hard not to feel something akin to a sugar rush listening to Sheer Mag. The DIY Philly rockers have released a string of EPs which demonstrate their penchant for combining feel-good pop melody with ego-inflating, retro rifferry. The band’s debut album, Need to Feel Your Love, provides much of the same but cleverly expands on their sound by drawing from “the bizarre intersection of disco and rock from the late 70s”, as well as introducing more tender moments via power-ballads. Thematically too, there is much beneath Sheer Mag’s sugary surface, from nuanced takes on love in ‘Just Can’t Get Enough’ to a self-aware critique of America’s sickening history on ‘Expect the Bayonet’. With Tina Halliday’s powerful vocals melting into distorted guitars like cheese on beef in a Philly cheesesteak, Sheer Mag’s debut is one for anyone with an appetite for feel good riffs beneath heartfelt cries.