99759Sub Pop – February 5th

Noel Heroux finds himself on the precipice of a big 2016; nestled under Sub Pop’s storied wing, a string of well-received EPs in his wake, he’s emerged from the ashes of NYC’s Hooray For Earth without missing a step. For all the good news, little light penetrates the vein of pessimism that runs beneath the clean veneer of Mass Gothic’s electro-pop. Mass Gothic is inherently uncertain, presenting a string of party lifestyle laments disguised as pre-night pick-me-ups. This misdirection is its main appeal, with tracks like ‘Every Night You’ve Got To Save Me’ pushing Heroux’s sunny brand of disillusionment. The melodic sensibilities will satisfy the indie casual, but for those willing to dig deeper an affecting, bipolar experience awaits.
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Buy: Mass Gothic – Mass Gothic